The LSU Athletics Program remains at the forefront of the ever changing world of College Athletics. The Tigers have announced a partnership with Playfly Sports a sports media, marketing, and Technology Business to launch NILSU Max.
LSU Athletics and Playfly Sports Announce Launch of NILSU MAX
— LSU Tigers (@LSUsports) February 26, 2025
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The partnership launches an independent entity at LSU dedicated to finding and securing potential NIL Deals for student athletes. The entity will now give LSU a massive leg up on the recruiting trail as the Tigers can now pitch to potential recruits and transfers that they have an entire team dedicated to finding student athletes NIL Deals.
The partnership comes as revenue sharing is on the horizon in College Athletics and will reshape the way schools use NIL in recruiting. LSU will look to stay prevalent on the NIL Front while also using revenue sharing to ensure the Tigers remain competitive across every sport. Having an official entity also ensures that potential sponsors are vetted ensuring that deals are made properly preventing any potential issues.
LSU Deputy Athletic Director Clay Harris commented on what the partnership means for LSU and LSU's Student Athletes.
"Through NILSU MAX, we are expanding the possibilities for our student-athletes, ensuring they have the tools and resources to maximize their NIL potential. This initiative is a significant step for LSU Athletics and its student athletes as we propel towards the new era of college athletics."Clay Harris
Taylor Jacobs, LSU's Associate Athletic Director for NIL and Strategic Initiatives will lead NILSU Max sharing her thoughts on the unique partnership in the official statement.
"NIL has changed the landscape of college athletics and LSU has remained at the forefront of this space. The implementation of NILSU MAX, continues to set us apart and show that we are dedicated to providing the best experience in NIL."Taylor Jacobs